Sector Publicidad | Datos e insights

Consumo Redes Sociales por Generación

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360º consumer
Access the most complete behavioural and contextual profiling, based on real data.
Media and Publicity
Single source media consumption and advertising efficiency measurement: Linear TV, CTV and HbbTV; Radio and Digital; OOH
Digital performance
Benchmarking of thousands of digital services monitored in real time.
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Telecoms
Travel & Transport
FMCG
Media & Entertainment
Insurance
Banking
Automotive
Social networks
Retail
Restaurants & Delivery
Jobs
Advertising
Utilities
Urban mobility

Consumo Redes Sociales por Generación

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Advertising

Measure the return of your crossmedia campaigns and finally control what each type of media offers you.

Study the scope of your TV, radio and social media campaigns.
Measure the efficiency of your advertising with visits to the store and online traffic.
Discover which types of media most improve notoriety, consideration and intention to buy.
Optimise your advertising investment.

The most complete, quick and flexible solution thanks to the observation of millions of omni-channel single-source television, radio, digital and social media consumption data.

Don't miss the results of our latest report and guarantee success for your business

We have data from hundreds of companies

Go beyond your company's data and analyze all companies equally from a representative sample.

Data and insights with Zero Party observational Data

Data and insights based on zero party data obtained in real time, of a representative community of users impacted by advertising in Spain.

Crossmedia monitoring

Monitor and analyse the impact of your campaigns on different media (TV, Radio, Digital).

Advertising efficiency

Optimise your media plan and improve your advertising efficiency.

Brand lift studies

Get a diagnosis of your advertising campaigns, evaluating their impact on the target.

INSIGHT

Tailored reports

We provide the analysis of the data you need, expanding knowledge which will allow you to build successful strategies that will have a direct impact on your business (brand studies, satisfaction surveys, NPS, U&A, competitive context, etc).

TEST & BUILD

We will help you to test your products

If you have an idea, a prototype, new digital product or service...we know how to help you!

We will support you throughout the creation, development and validation process for new digital products and services (concept, product, usability tests, etc).

TARGET

Get to know your customers

We identify:

Targets ofinterest.
We explore their socio-demographic profile.
Their media and entertainment consumption habits.
Their preferences.
Their digital footprint (Social media, shared audiences, App use, etc).

MEASURE

Optimise your media investment

Optimise your advertising campaign with Crossmedia monitoring (TV, digital, radio etc.).

Analyse the coverage and scope of the campaign, as well as the creativity diagnosis and its impact on the brand (Brand Lift).

optimizeInvest. Thanks to our single-source technology, we know what the optimal distribution of advertising measures is to reach your desired target.

Request an introductory meeting with one of our analysts

Request a meeting with our analysts who are specialised in advertising. We will be happy to help you with what ever you need. We have a lot to offer and we will do whatever we can!

360º consumer

Media and Publicity

Digital performance