Sector Social | Datos e insights

Social Media Consumption by Generation

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Access the most complete behavioural and contextual profiling, based on real data.
Media and Publicity
Single source media consumption and advertising efficiency measurement: Linear TV, CTV and HbbTV; Radio and Digital; OOH
Digital performance
Benchmarking of thousands of digital services monitored in real time.
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Social Media Consumption by Generation

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Social

Get to know the social media digital consumer via observational data.

The only tool to offer you visibility of all social networks that your customers use. We analyse the people you wish to reach and we see which social network they use in their daily lives, and when.

Data continuously updated with thousands of daily journeys and digital footprints on social networking platforms.

Work with a global vision of your audience instead of with isolated data on each platform. We will tell you which social network or combination of networks is best to reach most people who are interested in your messages.

We have data from hundreds of companies

Go beyond your company's data and analyze all companies equally from a representative sample.

Data and insights with Zero Party observational Data

Data and insights based on zero party observational data obtained in real time, of a representative community of social media digital consumers in Spain.

Shared audiences

Analyse the behaviour of your users and their relationship with social media to make your strategies more effective and to look for possible alliances.

Conversion and acquisition of digital customers

Monitor, analyse and improve the efficiency of your growth strategies.

Monitoring of every target

Analyse and compare how users of any target consume social media.

INSIGHT

Tailored reports

We provide the analysis of the data you need, expanding knowledge which will allow you to build successful strategies that will have direct impact on your business (brand studies, satisfaction surveys, NPS, U&A, competitive context, etc).

TEST & BUILD

We will help you to test your products

If you have an idea, a prototype, new digital product or service...we know how to help you!

We will support you throughout the creation, development and validation process for new digital products and services (concept, product, usability tests, etc).

TARGET

Get to know your customers

We identify the targets of interest and explore their sociodemographic profile, media and entertainment consumption habits and their digital footprint (Social media, shared audiences, App use, etc). Adapt your solution to each one!

MEASURE

Optimise your media investment

Optimise your advertising campaign with Crossmedia monitoring (TV, digital, radio etc.).

Analyse the coverage and scope of the campaign, as well as the creativity diagnosis and its impact on the brand (Brand Lift).

optimizeInvest. Thanks to our single-source technology, we know what the optimal distribution of advertising measures is to reach your desired target.

Request an introductory meeting with one of our analysts

Request a demo to learn first hand how to analyse digital consumers' behaviour and understand the social network sector's competitive context.

360º consumer

Media and Publicity

Digital performance

Social

We have data from hundreds of companies

Data and insights with Zero Party observational Data

Shared audiences

Conversion and acquisition of digital customers

Monitoring of every target

Tailored reports

We will help you to test your products

Get to know your customers

Optimise your media investment

Request an introductory meeting with one of our analysts

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