Sector Telco | Datos e insights

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Access the most complete behavioural and contextual profiling, based on real data.
Media and Publicity
Single source media consumption and advertising efficiency measurement: Linear TV, CTV and HbbTV; Radio and Digital; OOH
Digital performance
Benchmarking of thousands of digital services monitored in real time.
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Consumo Redes Sociales por Generación

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Telecomms

Monitor the digital evolution of the sector 24/7. Be a leader the telephonics market.

Identify what motivates your customers and what they are interested in, improving their experience.
Discover how satisfied your customers are and your brand image compared with that of your competition.
Detect business opportunities and develop efficient digital strategies.
Measure your digital performance and position in the sector.
Discover audiences shared with other operators.

All this is within reach thanks to our zero party observational technology, which continuously measures the performance of the WEBSITES AND APPS of more than 19 operators.

Don't miss the results of our latest report and guarantee success for your business

We have data from hundreds of companies

Go beyond your company's data and analyze all companies equally from a representative sample.

Data and insights with Zero Party observational Data

Data and insights based on zero party observational data obtained in real time, of the most representative sample of digital consumers in Spain.

Knowledge of the consumer

Analyse the behaviour and digital habits of your users and the competition in real time.

Shared audiences

Analysis of the users of each operator with other sectors (Subscription TV, banking, retail, social media, etc.)

Optimisation of advertising investment'

Discover the individual's online and offline Crossmedia consumption. This “Single Source” solution with Audio-Matching technology will allow you to measure and improve the efficiency of your advertising campaigns.

INSIGHT

Tailored reports

We provide the analysis of the data you need, expanding knowledge which will allow you to build successful strategies that will have a direct impact on your business (brand studies, satisfaction surveys, NPS, U&A, competitive context, etc).

TEST & BUILD

We will help you to test your products

If you have an idea, a prototype, new digital product or service...we know how to help you!

We will support you throughout the creation, development and validation process for new digital products and services (concept, product, usability tests, etc).

TARGET

Get to know your customers

We identify:

Targets ofinterest.
We explore their socio-demographic profile.
Their media and entertainment consumption habits.
Their preferences.
Their digital footprint (Social media, shared audiences, App use, etc).

MEASURE

Optimise your media investment

Optimise your advertising campaign with Crossmedia monitoring (TV, digital, radio etc.).

Analyse the coverage and scope of the campaign, as well as the creativity diagnosis and its impact on the brand (Brand Lift).

optimizeInvest. Thanks to our single-source technology, we know what the optimal distribution of advertising measures is to reach your desired target.

Request an introductory meeting with one of our analysts

Request a demo to learn first hand how to analyse digital consumers' behaviour and understand the telecomms sector's competitive context in depth.

360º consumer

Media and Publicity

Digital performance