Planning
360º Consumer
Interests and behavior based on digital footprint data and media consumption
Audience Planner
Locate audiences on TV, Social Media, CTV, and AOL, by Reach and Affinity
Digital Benchmark
Digital performance by sector. App diagnostics for major brands. Market share and recurrence
Measurement
Reach & Frequency
Reach and frequency by media. Deduplication and net audience. Incrementality
Advertising Effectiveness
Brand lift and conversion lift studies based on real exposure data
Optimization
Optimization
Evaluate media plans so your investment works. Predict reach and frequency
CTV Landscape
Evaluation of the SVOD, ASVOD, BVOD, AVOD, video sharing, Social Media
Solutions
Resources
News

Drive your CTV campaign planning with reliable data

Get a comprehensive vision of the audiovisual ecosystem with precise data on the reach of Connected TV (CTV) in Spain.

Identify the penetration of CTV, its audience profile and how it overlaps or complements other platforms such as linear TV, social networks or video platforms.

Improve your audiovisual planning and optimize your advertising investments with neutral, observational and actionable intelligence.

Precision for audiovisual planning

Optimize your audiovisual advertising investment with objective metrics on CTV reach. Know the capabilities of each platform by device (TV, smartphone, PC and tablet) and targets (sociodemographic and behavioral: low, medium and high tv viewers).

Guarantee transparency and neutrality with data adapted to your business objectives to support your connected television decisions.

Optimize your audiovisual investments

The Smartme planner is the ultimate tool to plan and optimize your audiovisual investments with comprehensive data without blind spots.

The only planning solution with single source crossmedia data to decide where and how to impact on: Linear TV, CTV and video platforms.

Smart data for the present and future of television.

Discover everything Smartme can do for you