Planning
360º Consumer
Interests and behavior based on digital footprint data and media consumption
Audience Planner
Locate audiences on TV, Social Media, CTV, and AOL, by Reach and Affinity
Digital Benchmark
Digital performance by sector. App diagnostics for major brands. Market share and recurrence
Measurement
Reach & Frequency
Reach and frequency by media. Deduplication and net audience. Incrementality
Advertising Effectiveness
Brand lift and conversion lift studies based on real exposure data
Optimization
Optimization
Evaluate media plans so your investment works. Predict reach and frequency
CTV Landscape
Evaluation of the SVOD, ASVOD, BVOD, AVOD, video sharing, Social Media
Solutions
Resources
News

CROSSMEDIA AND SINGLE-SOURCE

We measure the impact of all media on each person

Our measurement technology combines ACR, geolocation, and digital fingerprinting to track advertising across any environment.

We have dual measurement, panel and big data, thanks to our agreements with major platforms and media to receive all served impressions from each campaign in a disaggregated manner. This methodological approach, supported by technology and data infrastructure, allows us to accurately measure fragmented advertising.

An independent source for the reach and frequency of your campaigns.

Control your campaign performance by target, format, time slot, media, and platform. Measurement focused on the individual, not the medium or exclusively the household. With real exposure data.

Maximize the incrementality your media mix provides.

Understand the exclusive audience and overlap of each platform. Frequency by medium and time slot. Highly impacted profiles vs. unreached. Accurate data to achieve good results with your multimedia advertising.

Discover everything Smartme can do for you